THE FIREFLY STANDARD

The measure we hold ourselves to: flavor, craft, and integrity. Good coffee isn’t an accident. It’s time, care, and proof.

Fresh-Roasted to Order

We roast every week so you don’t drink yesterday’s news. On average, 4.3 days pass from roaster to ship date. Paired with hermetic, flavor-locking packaging, that means the cup in your hand tastes like it just left Bend, Oregon—because it basically did.

Small Batch Crafted

All roasting happens in-house in Bend, Oregon—not outsourced, not guessed. Our roast masters run tight profiles for each coffee, dialing time, temperature, and airflow so origin character shows up clean and consistent, bag after bag.

Specialty-Grade Beans (SCA 80+)

Every lot we buy scores 80 points or higher on the Specialty Coffee Association scale—the top tier globally. That means no primary defects, careful sourcing, and the kind of nuance you can actually taste. You’re paying for quality at the farm and integrity all the way to your mug.

Independently Lab-Tested

Taste is table stakes. We also send coffees to third-party labs to screen for mycotoxins, heavy metals, and mold/yeast. Results confirm our lots are clean and safe, so all you taste is the coffee—not contaminants.

YOUR RITUAL, REMEMBERED

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Shop by Collection

Firefly collections bring the same spirit to everything we make—coffee, clothing, and the gear that carries them. Our beans and grinds are fresh-roasted and story-numbered, each tied to a moment worth remembering. Pods and instants keep that flavor and purpose close at hand—fast, simple, real. And our apparel and gear extend the story beyond the cup, built for comfort, movement, and the quiet places where light still shows up.


Firefly Outposts - Glow on the go.

Coming Soon

Firefly isn’t just coffee—it’s a place to gather. Soon you’ll see Firefly Outposts on wheels—trailers bringing our roasts and stories to festivals, neighborhoods, and trailsides. And after that, cafés built with the same spirit: warm spaces where coffee, stories, and community glow together. The first sparks are lit—watch for the glow to spread.